Bakerloo line advertising
Runs north west from Elephant & Castle through the West End to Harrow & Wealdstone.
Where the line runs
Runs through the West End before heading north west into Brent and Harrow, so a station list on this line spans central retail positions and outer residential ones.
Featured advertising locations
Locations on the Bakerloo line we have written up in detail. Not a ranking — the rest of the line is listed below and we plan against the brief, not a shortlist.
- Zone 1 · West End
Oxford Circus
3 lines
The retail heart of the West End, with shopper traffic sustained across the full trading week.
66.9m entries and exits (2023)
- Zone 1 · South Bank
Waterloo
4 lines
Britain's busiest rail terminus, delivering very high repeat exposure among south west London commuters.
65.9m entries and exits (2023)
- Zone 1 · Paddington
Paddington
5 lines
Heathrow Express arrivals and inbound business travel, reached before anything else in London.
41.5m entries and exits (2023)
- Zone 1 · West End
Piccadilly Circus
2 lines
Tourist volume through the day and entertainment traffic well into the evening.
30.9m entries and exits (2023)
- Zone 1 · Marylebone
Baker Street
5 lines
Five lines and a steady visitor mix, one of the most connected stations outside the core.
22.9m entries and exits (2023)
- Zone 1
Charing Cross
2 lines
- Zone 1/2
Elephant & Castle
2 lines
- Zone 1
Embankment
4 lines
- Zone 1
Lambeth North
1 line
All Bakerloo line stations
Every station on the Bakerloo line, alphabetically, with its fare zone.
- Baker StreetZone 1
- Charing CrossZone 1
- Edgware Road (Bakerloo)Zone 1
- Elephant & CastleZone 1/2
- EmbankmentZone 1
- HarlesdenZone 3
- Harrow & WealdstoneZone 5
- Kensal GreenZone 2
- KentonZone 4
- Kilburn ParkZone 2
- Lambeth NorthZone 1
- Maida ValeZone 2
- MaryleboneZone 1
- North WembleyZone 4
- Oxford CircusZone 1
- PaddingtonZone 1
- Piccadilly CircusZone 1
- Queen's ParkZone 2
- Regent's ParkZone 1
- South KentonZone 4
- Stonebridge ParkZone 3
- Warwick AvenueZone 2
- WaterlooZone 1
- Wembley CentralZone 4
- Willesden JunctionZone 2/3
Formats to consider
- static
Tube car panels
Interior panels above the seat line, read across a full journey by an audience with nowhere else to look.
From £18 per panel, per 2 weeks
- digital
Digital escalator panels
Sequential screens running the length of the escalator shaft, synchronised so one story plays out as the passenger descends.
From £25,000 per station run, per 2 weeks
- static
16-sheet cross-track
Facing the platform from the opposite wall, read across the track for the whole wait.
From £2,250 per panel, per 2 weeks
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