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Terms of Use

These terms cover your use of this website. They also set out the basis on which the prices published here are given, which matters if you are planning a campaign from them.

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Who operates this website

London Underground Advertising is a trading name of Excite OOH Ltd. Excite OOH Ltd is registered in England and Wales under company number 14496022, with its registered office at 71–75 Shelton St, Covent Garden, London, WC2H 9JQ, United Kingdom.

You can contact us at hello@londonundergroundadvertising.co.uk or on +44 20 3980 8867.

We are independent of Transport for London

This is not the official website of Transport for London or London Underground.

We are an independent advertising and media specialist. We are not Transport for London or London Underground, we are not their official website, and we are not affiliated with, endorsed by or acting on behalf of them.

References on this website to London Underground, the Tube, individual stations and Underground lines describe the advertising environments we plan and buy. Official information about the network is published by Transport for London at tfl.gov.uk.

What this website is for

This website is an information and enquiry service. It describes London Underground advertising formats, stations, audiences and indicative costs so that you can plan a campaign and get in touch with us.

Using it does not create any contractual relationship between us, and nothing on it obliges us to supply advertising.

Prices are planning guidance, not a quotation

Every price on this website is indicative planning guidance. It is not a quotation, an offer, or a booking.

  • Nothing on this website forms a contract, a booking or a reservation of advertising space. A booking exists only once we have issued a written confirmation and you have accepted it.
  • All advertising is subject to availability. Inventory changes constantly and must be confirmed with the media owner at the time of booking.
  • Final pricing depends on the stations and formats selected, the campaign dates and duration, the trading period, volume and panel counts, production and artwork requirements, and the media owner's rates at the time of booking.
  • Unless a page says otherwise, prices exclude VAT. Where a page states that print and production are included, that applies only to the format described. Production, artwork and VAT are otherwise quoted separately.
  • Audience, footfall and impression figures are planning estimates drawn from the sources cited on the relevant page. They are not guarantees of campaign delivery.

If you intend to rely on a figure from this website, ask us to confirm it first. We would rather confirm a price than have you plan a budget around a number that has moved.

Case studies and campaign results

Case studies describe campaigns we have been involved in. Where results are shown, they were supplied with the case study, are not independently audited, and describe what happened on that campaign.

Past campaign performance is not a guarantee or a prediction of what your campaign will achieve.

Accuracy of information

We take care to keep this website accurate and current, and we say on the page where a figure comes from. Advertising rates, availability and station information nevertheless change frequently.

We do not warrant that the content of this website is complete, current or error-free, and you should confirm anything you intend to rely on before acting on it.

Third-party information

Some information on this website is drawn from Transport for London, media owners and industry sources. Where we have used a source, we identify it on the page. We are not responsible for the accuracy of information published by third parties.

Intellectual property

The content of this website, including its text, layout, design and photography, is owned by us or used with permission, and is protected by intellectual property law.

You may view, download and print pages from this website for your own campaign planning. You may not republish, redistribute or exploit them commercially without our written permission.

Third-party trade marks, brand names and advertising creative appearing in photography on this website remain the property of their respective owners, and are shown to illustrate advertising formats and locations.

Acceptable use

You agree not to use this website:

  • in any way that is unlawful or fraudulent
  • to submit false or misleading information through our enquiry form, or to submit another person's details without their authority
  • to attempt to gain unauthorised access to this website, the server it is hosted on, or any connected database
  • to interfere with the operation of this website, including by introducing malicious code or by placing an unreasonable load on it

Links to other websites

Where this website links to other websites, those links are provided for convenience. We do not control those websites and we are not responsible for their content.

Our liability

Nothing in these terms excludes or limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot lawfully be excluded or limited.

Subject to that, this website is provided on an “as is” basis. To the extent permitted by law, we exclude liability for any loss of profit, loss of business, loss of anticipated savings, loss of contracts, or any indirect or consequential loss arising out of your use of this website or your reliance on its content.

These terms govern your use of this website only. Advertising campaigns we deliver are governed by the terms of the relevant booking confirmation, which take precedence over these terms in the event of any conflict.

Privacy

Our Privacy Policy explains what we do with personal information collected through this website, and our Cookie Policy explains why this website does not use cookies.

Changes to these terms

We may update these terms from time to time. The date at the top of this page shows when they were last changed, and the version published here is the version that applies.

Governing law

These terms and any dispute arising out of them are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.