Advertising at Holloway Road Underground station
Why advertise at Holloway Road?
Holloway Road is a Piccadilly line station on the road it is named after, between Caledonian Road and Arsenal. London Metropolitan University occupies buildings on the same stretch, and the Emirates Stadium is a walk west of the station.
Holloway Road sits in zone 2, and is served by Piccadilly. Platform formats can be weighted towards a single line; escalator, ticket hall and concourse formats reach everyone passing through.
What is nearby
Destinations within walking distance of Holloway Road. Advertising here reaches people on their way to and from them.
- Holloway Road
- London Metropolitan University
- Emirates Stadium
- Nag's Head
- Islington
- Caledonian Road
Formats at Holloway Road
Our inventory records show these formats at Holloway Road. They are what the station carries, not a live availability list — individual sites and dates are confirmed with the media owner when we plan the campaign.
- static
16-sheet cross-track
Facing the platform from the opposite wall, read across the track for the whole wait.
From £2,250 per panel, per 2 weeks
- static
48-sheet posters
Cross-track large format, facing the platform from the opposite wall and read for the whole wait.
From £6,000 per panel, per 2 weeks
- static
12-sheet posters
Landscape paper at platform level, large enough to read from across the platform without buying cross-track scale.
From £2,000 per panel, per 2 weeks
- static
4-sheet posters
The smaller station poster, placed in the high-footfall parts of the station to build frequency cheaply.
From £750 per panel, per 2 weeks
- static
Escalator panels (static)
Paper panels running alongside the escalator, telling a story one frame at a time on the way down.
From £300 per panel, per 2 weeks
Not sure which of these fits? Compare the formats on what they are actually for.
Holloway Road advertising costs
Indicative two week rates. Outside zone 1 the same formats generally sit towards the lower end of each range.
| Format | Indicative cost | Buying unit |
|---|---|---|
| 6-sheet posters (paper) | Indicative cost£1,750 | Buying unitper panel, per 2 weeks |
| 16-sheet cross-track | Indicative cost£2,250 | Buying unitper panel, per 2 weeks |
| Digital 6-sheet (D6) | Indicative cost£1,500 | Buying unitper screen, per 2 weeks |
| Digital escalator panels | Indicative cost£25,000 | Buying unitper station run, per 2 weeks |
| Station domination | Indicative cost£40,000 to £250,000 | Buying unitper station, per 2 weeks |
Planning guidance, not a quote and not live availability. Excludes VAT; poster rates include print and production where stated. Rates are confirmed with the media owner at booking.
For why two campaigns of the same size are quoted differently, see what actually moves a Tube advertising price.
Nearby stations
Stations close enough to run as a cluster, which usually buys more coverage than concentrating everything on one site.
- Zone 1 · King's Cross
King's Cross St Pancras
6 lines
Six Underground lines meeting two mainline termini and Eurostar, giving the widest audience mix on the network.
70.3m entries and exits (2023)
- Zone 1 · West End
Piccadilly Circus
2 lines
Tourist volume through the day and entertainment traffic well into the evening.
30.9m entries and exits (2023)
- Zone 1 · Mayfair
Green Park
3 lines
The interchange between luxury retail, Mayfair offices and Westminster.
30.3m entries and exits (2023)
Holloway Road questions.
Station notes last reviewed 16 August 2026.
A two week digital escalator panel campaign is typically £8,000 to £25,000 depending on the pack, and poster formats start under £1,000 per panel. Outside zone 1 the same formats generally sit at the lower end of each range. All figures are indicative planning guidance excluding production and VAT, confirmed with the media owner at booking.
Holloway Road is served by Piccadilly. Platform and cross-track formats are bought by platform, so they can be weighted towards a single line. Ticket hall, escalator and concourse formats reach everyone passing through, whichever line they are travelling on.
Holloway Road is a Piccadilly line station on the road it is named after, between Caledonian Road and Arsenal. London Metropolitan University occupies buildings on the same stretch, and the Emirates Stadium is a walk west of the station. Nearby destinations include Holloway Road, London Metropolitan University and Emirates Stadium.
Station dominations are subject to inventory and usually need twelve weeks' notice, from around £40,000 for two weeks. Only one advertiser holds a station at a time, so the peak trading periods go early.
Get Holloway Road advertising costs.
Send the brief and we come back with the available sites, costs and on-air dates within two working days.
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