Advertising at Blackhorse Road Underground station
Why advertise at Blackhorse Road?
Blackhorse Road is an interchange between the Victoria line and the London Overground at the Forest Road junction, in Walthamstow. The Overground platforms sit above ground while the Victoria line runs below, and Blackhorse Lane runs north towards the reservoirs.
Blackhorse Road sits in zone 3, and is served by Victoria. Platform formats can be weighted towards a single line; escalator, ticket hall and concourse formats reach everyone passing through.
What is nearby
Destinations within walking distance of Blackhorse Road. Advertising here reaches people on their way to and from them.
- Forest Road
- Blackhorse Lane
- Walthamstow
- Blackhorse Road
- Walthamstow Wetlands
- Lloyd Park
Formats at Blackhorse Road
Our inventory records show these formats at Blackhorse Road. They are what the station carries, not a live availability list — individual sites and dates are confirmed with the media owner when we plan the campaign.
- digital
Digital 6-sheet (D6)
Portrait screens at eye level in ticket halls, entrances and concourses, carrying five seconds of full motion.
From £1,500 per screen, per 2 weeks
- static
16-sheet cross-track
Facing the platform from the opposite wall, read across the track for the whole wait.
From £2,250 per panel, per 2 weeks
- static
48-sheet posters
Cross-track large format, facing the platform from the opposite wall and read for the whole wait.
From £6,000 per panel, per 2 weeks
- static
12-sheet posters
Landscape paper at platform level, large enough to read from across the platform without buying cross-track scale.
From £2,000 per panel, per 2 weeks
- static
6-sheet posters (paper)
The larger static poster unit, at eye level in ticket halls and passageways where footfall is heaviest.
From £1,750 per panel, per 2 weeks
- static
4-sheet posters
The smaller station poster, placed in the high-footfall parts of the station to build frequency cheaply.
From £750 per panel, per 2 weeks
- static
Escalator panels (static)
Paper panels running alongside the escalator, telling a story one frame at a time on the way down.
From £300 per panel, per 2 weeks
Digital and paper sit side by side at this station — when the digital premium is worth paying is the question that follows.
Blackhorse Road advertising costs
Indicative two week rates. Outside zone 1 the same formats generally sit towards the lower end of each range.
| Format | Indicative cost | Buying unit |
|---|---|---|
| 6-sheet posters (paper) | Indicative cost£1,750 | Buying unitper panel, per 2 weeks |
| 16-sheet cross-track | Indicative cost£2,250 | Buying unitper panel, per 2 weeks |
| Digital 6-sheet (D6) | Indicative cost£1,500 | Buying unitper screen, per 2 weeks |
| Digital escalator panels | Indicative cost£25,000 | Buying unitper station run, per 2 weeks |
| Station domination | Indicative cost£40,000 to £250,000 | Buying unitper station, per 2 weeks |
Planning guidance, not a quote and not live availability. Excludes VAT; poster rates include print and production where stated. Rates are confirmed with the media owner at booking.
For why two campaigns of the same size are quoted differently, see what actually moves a Tube advertising price.
Nearby stations
Stations close enough to run as a cluster, which usually buys more coverage than concentrating everything on one site.
- Zone 1 · King's Cross
King's Cross St Pancras
6 lines
Six Underground lines meeting two mainline termini and Eurostar, giving the widest audience mix on the network.
70.3m entries and exits (2023)
- Zone 1 · West End
Oxford Circus
3 lines
The retail heart of the West End, with shopper traffic sustained across the full trading week.
66.9m entries and exits (2023)
- Zone 1 · Victoria
Victoria
3 lines
Commuter, coach and theatre audiences passing through a single concentrated ticket hall.
63.4m entries and exits (2023)
Blackhorse Road questions.
Station notes last reviewed 16 August 2026.
A two week digital escalator panel campaign is typically £8,000 to £25,000 depending on the pack, and poster formats start under £1,000 per panel. Outside zone 1 the same formats generally sit at the lower end of each range. All figures are indicative planning guidance excluding production and VAT, confirmed with the media owner at booking.
Blackhorse Road is served by Victoria. Platform and cross-track formats are bought by platform, so they can be weighted towards a single line. Ticket hall, escalator and concourse formats reach everyone passing through, whichever line they are travelling on.
Blackhorse Road is an interchange between the Victoria line and the London Overground at the Forest Road junction, in Walthamstow. The Overground platforms sit above ground while the Victoria line runs below, and Blackhorse Lane runs north towards the reservoirs. Nearby destinations include Forest Road, Blackhorse Lane and Walthamstow.
Station dominations are subject to inventory and usually need twelve weeks' notice, from around £40,000 for two weeks. Only one advertiser holds a station at a time, so the peak trading periods go early.
Get Blackhorse Road advertising costs.
Send the brief and we come back with the available sites, costs and on-air dates within two working days.
Get campaign costs