Waterloo & City line advertising
A two stop shuttle between Waterloo and Bank, operating on weekdays only.
Where the line runs
Two stations and nothing else: a weekday-only shuttle between Waterloo and Bank, so it is planned as a pair of locations rather than a route.
Featured advertising locations
Locations on the Waterloo & City line we have written up in detail. Not a ranking — the rest of the line is listed below and we plan against the brief, not a shortlist.
- Zone 1 · South Bank
Waterloo
4 lines
Britain's busiest rail terminus, delivering very high repeat exposure among south west London commuters.
65.9m entries and exits (2023)
- Zone 1 · City of London
Bank & Monument
6 lines
The densest concentration of financial services employees anywhere in the UK.
47.5m entries and exits (2023)
All Waterloo & City line stations
Every station on the Waterloo & City line, alphabetically, with its fare zone.
Formats to consider
- static
Tube car panels
Interior panels above the seat line, read across a full journey by an audience with nowhere else to look.
From £18 per panel, per 2 weeks
- digital
Digital escalator panels
Sequential screens running the length of the escalator shaft, synchronised so one story plays out as the passenger descends.
From £25,000 per station run, per 2 weeks
- static
16-sheet cross-track
Facing the platform from the opposite wall, read across the track for the whole wait.
From £2,250 per panel, per 2 weeks
Your next campaign could be under London.
Tell us the brief. We come back with sites, costs and on-air dates within two working days.
Get campaign costs